The customer sales teams were not truly collaborating with a key partner sales organization causing missed opportunities in major accounts.
Our client had recently launched a solution jointly developed with a major partner. The Director of Sales contacted us to put together and manage a series of events across the US to help solve the lack of traction and bring the sales teams together. It was necessary to leverage the strengths of both organizations to substantially grow revenues.
Sales Beacon provided US-wide Channel Program support for more than 30 people across 6 planning teams and 38 events.
These events drove significant incremental channel-led revenue by bringing customer and partner sales team together to present an integrated solution to prospects across the US.
“Sales Beacon’s services freed up 30% of my work week.”
— Director of IOT, Wachter
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